Gstaad, Switzerland — Set against the breathtaking backdrop of the Swiss Alps, the Park Gstaad Hotel has long been a symbol of exclusivity and luxury. Over the years, the hotel has earned its place as one of the world’s most iconic destinations, attracting a discerning clientele that includes royalty, celebrities, and travellers with a taste for the finer things in life. Now, a new era is beginning for this celebrated retreat, with Four Seasons Hotels and Resorts taking over its management. This partnership marks a significant milestone for both the prestigious Four Seasons brand and the Alpine village of Gstaad. Known for its impeccable service and ability to deliver personalised luxury, Four Seasons is well-placed to elevate the guest experience at Park Gstaad, all while honouring the hotel’s rich heritage.
The Legacy of Park Gstaad
Since its opening in 1913, Park Gstaad has built a reputation as a sanctuary for those seeking privacy, sophistication, and a connection to the natural beauty of the Alps. With its classic chalet-style architecture, sweeping views, and exceptional service, it’s no surprise that the hotel has been a favoured destination for a who’s who of international luminaries.
Over the decades, Park Gstaad has hosted an array of high-profile guests, from aristocrats and celebrities to business tycoons and heads of state. The hotel’s combination of old-world charm and contemporary luxury has ensured its place in the hearts of those seeking the ultimate in exclusivity. But as Gstaad continues to evolve as a luxury destination, the hotel is ready for a new chapter, one that incorporates cutting-edge hospitality while preserving its timeless appeal.
Four Seasons: A New Era of Luxury
As of 2025, Four Seasons will take over the reins of Park Gstaad, bringing its renowned approach to luxury hospitality to this legendary property. Known globally for its attention to detail, commitment to excellence, and exceptional service, Four Seasons is poised to elevate the hotel experience to new heights.
Under Four Seasons’ management, Park Gstaad will retain its quintessential Swiss charm, but with enhanced offerings designed to appeal to a new generation of travellers. The hotel will continue to offer the same warm, personalised service, but with the added luxury of Four Seasons’ signature touches, which include curated guest experiences, world-class dining, and state-of-the-art wellness facilities.
The Four Seasons Experience at Park Gstaad
Four Seasons’ reputation for luxury and attention to detail is unparalleled. At Park Gstaad, this means an experience that combines both the traditional and the innovative, tailored to the individual needs of every guest. Some of the highlights that Four Seasons will bring to the hotel include:
- Bespoke Concierge Services: Four Seasons is renowned for its bespoke services, and Park Gstaad will be no exception. Guests will have access to a personal concierge team, dedicated to crafting unique experiences, from private skiing sessions and alpine adventures to exclusive cultural and gastronomic tours of Gstaad.
- Gastronomic Excellence: Dining at Park Gstaad will be a refined affair, with Four Seasons enhancing the culinary offerings. Expect a mix of classic Swiss cuisine and global culinary influences, prepared using the finest seasonal ingredients from local farms and international suppliers. With an emphasis on sustainability, guests will savour both exceptional food and an eco-conscious approach.
- Wellness Reimagined: Four Seasons has long been a leader in wellness, and the spa at Park Gstaad will be no exception. With stunning alpine views as the backdrop, the spa will offer a wide range of treatments aimed at relaxation, rejuvenation, and holistic well-being. Guests will enjoy a personalised wellness journey, from traditional Swiss therapies to advanced beauty treatments.
- Exclusive Skiing and Alpine Adventures: Gstaad is renowned for its winter sports, and Park Gstaad’s location makes it an ideal destination for ski enthusiasts. Four Seasons will continue to offer exclusive ski-in, ski-out access, along with expert ski instructors and private guides for off-the-beaten-path mountain experiences. In the summer months, guests can enjoy everything from hiking to mountain biking and golfing on scenic courses.
- Commitment to Sustainability: In line with Four Seasons’ commitment to sustainable luxury, Park Gstaad will implement eco-friendly practices throughout its operations. From energy-efficient systems to the sourcing of organic and locally produced food, the hotel will continue to respect the environment while delivering world-class service.
A Bright Future for Gstaad’s Iconic Retreat
The partnership between Four Seasons and Park Gstaad is more than just a change in management—it’s a coming together of two brands that represent the very best of luxury, service, and attention to detail. Four Seasons has built its reputation on delivering personalised, extraordinary experiences for every guest, and Park Gstaad will now be part of this exclusive portfolio.
For the people of Gstaad, the arrival of Four Seasons is a sign of the village’s continued growth as a world-class destination. Gstaad’s charm lies in its ability to balance modern luxury with authentic Swiss traditions, and the hotel will play a key role in keeping the town at the forefront of Alpine tourism.
The Future of Alpine Luxury
With Four Seasons at the helm, Park Gstaad is set to enter an exciting new era, where time-honoured tradition meets innovative luxury. For those seeking an exceptional alpine escape, the hotel will remain a premier destination, offering guests a once-in-a-lifetime experience surrounded by the beauty of the Swiss Alps.
Whether for the pristine ski slopes of winter or the picturesque hiking trails of summer, Park Gstaad, now under Four Seasons’ management, will continue to be the epitome of luxury. For those with an eye for elegance, comfort, and bespoke service, this partnership promises to redefine the concept of a truly unforgettable getaway.
Written by: Aleksandra Rutkowska
Published: Monday, 20th January 2025