Pro Medicus Limited (ASX: PME), founded in 1983, is a global leader in healthcare informatics, specialising in medical imaging software and services. With offices in Melbourne, Berlin, and San Diego, the company provides end-to-end solutions, including radiology information systems, Picture Archiving and Communication Systems, and advanced visualisation tools. Its flagship Visage 7 platform delivers ultra-fast, scalable imaging solutions for both public and private cloud environments. Pro Medicus enhances clinical and administrative efficiency through advanced workflow optimisation, hardware configuration, and 24/7 support. Trusted worldwide, it empowers healthcare providers to streamline operations and deliver exceptional patient care.
Growth Pipeline and Strategic Vision
Pro Medicus Limited has made significant strides in expanding its footprint in North America with the announcement of a $15 million, five-year contract with Duke University Health System, a leading academic medical centre in the U.S. This latest deal, brokered through Pro Medicus’s U.S. subsidiary, Visage Imaging, Inc., underscores the company’s growing presence in the healthcare informatics sector.
The contract involves the addition of Visage 7 Open Archive to complement Duke’s existing Visage 7 Viewer system, which was initially implemented in 2019. The integration of Visage 7 Open Archive into the Duke network will enhance the system’s capacity for handling medical images, offering greater speed, scalability, and overall performance. This is a significant upgrade, marking the next phase in the partnership between Pro Medicus and Duke University Health System, which has long relied on the company’s cutting-edge imaging solutions.
A key feature of this deal is the cloud-based implementation of Visage 7 Open Archive. As healthcare systems globally continue to migrate toward cloud technologies, Pro Medicus is positioning itself at the forefront of this transition. By moving Duke’s existing on-premise systems to the cloud, the company ensures its client has access to more scalable, secure, and efficient imaging solutions that align with the broader trend of digital transformation in the healthcare industry.
Cloud Transition and Strategic Expansion
The healthcare sector is increasingly adopting cloud-based platforms to meet the growing demand for scalable, flexible, and high-performance solutions. This shift is driven by a need for healthcare providers to streamline operations, improve data accessibility, and enhance collaboration across medical teams. Pro Medicus has capitalised on this trend by developing Visage 7, a suite of products designed to meet these needs, with the latest integration at Duke University Health System serving as a prime example of this strategic direction.
The cloud transition for Duke is not merely a technical upgrade but a strategic move that aligns with the wider goals of both the healthcare sector and Pro Medicus. The ability to access and manage medical images via the cloud offers several advantages, including reduced IT infrastructure costs, better scalability, enhanced security, and easier integration with other healthcare systems. By facilitating Duke’s move to the cloud, Pro Medicus is positioning its solutions as essential tools for healthcare institutions that wish to remain competitive in a rapidly evolving digital environment.
In addition to providing cloud-based solutions, the deal also includes the extension of the Visage 7 Viewer contract for another two years, lasting through to the end of 2029. This extension highlights the strong ongoing relationship between Pro Medicus and
Duke University Health System, reinforcing the trust the medical centre places in Pro Medicus’s technology. As part of the agreement, Pro Medicus will assist in the migration of Duke’s existing archive to the Visage 7 Open Archive, ensuring a smooth transition that will ultimately benefit clinical and operational efficiency.
Pro Medicus’s ongoing expansion into North American academic medical institutions is a key part of its growth strategy. The company’s ability to offer scalable, reliable solutions that support the needs of both large hospitals and smaller imaging centres positions it as a strong player in the market. This expansion is particularly relevant as North America remains one of the largest and most lucrative markets for healthcare technology globally, and Pro Medicus is well-positioned to capture an increasing share of this growing sector.