Raffles Hotels & Resorts is set to make its alpine debut with the opening of Raffles Courchevel in 2028. Located in the prestigious Jardin Alpin enclave of Courchevel 1850, the resort promises to bring the brand’s celebrated elegance, personalised service and refined glamour to one of the world’s most coveted ski destinations. The project signals a significant evolution for Raffles as it expands its luxury footprint into the heart of the French Alps.

A Landmark Arrival in the French Alps

Luxury hospitality is no stranger to Courchevel 1850. For decades, the resort has been synonymous with exclusivity, attracting royalty, entrepreneurs, celebrities and discerning travellers seeking the finest skiing experiences in Europe. Yet even in a destination renowned for its concentration of world-class hotels, Michelin-starred restaurants and designer boutiques, the arrival of Raffles feels particularly significant.

Announced by Accor and developed in partnership with Art de Vivre, Raffles Courchevel will mark the brand’s first dedicated alpine resort. Scheduled to open for the 2028 winter season, the property will bring one of hospitality’s most storied names into a destination that perfectly aligns with its heritage of sophistication and cultural relevance.

For Raffles, the move represents more than geographic expansion. It is a strategic entry into one of luxury travel’s most desirable segments, where exceptional service, privacy and authentic experiences are increasingly valued by an international clientele.

Courchevel’s Enduring Allure

Nestled within Les Trois Vallées, the largest interconnected ski area in the world, Courchevel 1850 has long occupied a unique position within the luxury travel landscape. The resort offers more than exceptional skiing. It delivers an immersive lifestyle experience that combines outdoor adventure with haute cuisine, fashion, wellness and social prestige.

Visitors arrive for the pristine slopes but remain captivated by the atmosphere. Elegant chalets line snow-covered avenues, luxury maisons showcase their latest collections, and celebrated chefs transform mountain dining into an art form. The destination has cultivated a reputation that extends far beyond winter sports, becoming a symbol of alpine glamour recognised around the globe.

It is this distinctive blend of natural beauty and refined living that makes Courchevel an ideal setting for the Raffles brand. Both share a commitment to craftsmanship, heritage and creating unforgettable moments for guests.

An Exclusive Address in Jardin Alpin

The new resort will occupy one of the most sought-after locations in Courchevel 1850. Positioned within the exclusive Jardin Alpin district, the property will offer direct access to the slopes while maintaining a sense of privacy and tranquillity.

This elevated enclave is widely regarded as the resort’s most prestigious neighbourhood. Surrounded by alpine forests and commanding panoramic views across the Tarentaise Valley, it provides a serene retreat while remaining close to Courchevel’s renowned dining, shopping and cultural attractions.

For guests, the setting promises the best of both worlds. Days can begin with immediate access to some of the finest ski terrain in Europe and conclude with evenings immersed in the sophisticated social scene that has made Courchevel famous.

Design Rooted in Elegance and Place

The vision for Raffles Courchevel has been entrusted to a team of respected design talents. Architecture will be led by JMV, while interiors will be crafted by acclaimed Parisian design studio Humbert & Poyet.

The resort will feature just 50 guestrooms and suites, reinforcing a sense of exclusivity and intimacy. Rather than pursuing scale, the project focuses on creating a carefully considered guest experience where attention to detail defines every interaction.

Guest accommodations will be generously proportioned, with many offering private furnished balconies overlooking the surrounding mountains. Interiors are expected to blend contemporary refinement with alpine warmth, creating spaces that feel both luxurious and deeply connected to their environment.

The result will be a property that respects the traditions of mountain hospitality while introducing a distinctly modern interpretation of luxury.

Culinary Experiences Above the Clouds

Dining has always played a central role within the Raffles universe, and the Courchevel property will continue that tradition with a collection of thoughtfully curated venues.

At the heart of the resort, guests will discover a signature bar and elegant tea lounge designed to serve as social gathering spaces throughout the day. Two destination restaurants, complemented by winter gardens and expansive terraces, will provide a variety of culinary experiences against a backdrop of snow-covered peaks.

The emphasis will be on creating memorable moments that celebrate both international excellence and regional influences. Whether enjoying a leisurely breakfast before taking to the slopes or an intimate dinner overlooking the mountains, guests can expect the same level of sophistication that has become synonymous with the Raffles name.

Wellness Reimagined for the Modern Traveller

As luxury travellers increasingly prioritise wellbeing, Raffles Courchevel is placing wellness at the centre of its offering.

The resort’s spa and recovery facilities are envisioned as a destination in their own right. Combining traditional alpine wellness practices with advanced therapies informed by longevity science, the wellness experience aims to support both relaxation and performance.

Guests will have access to treatment rooms, thermal experiences, a dedicated fitness centre and a panoramic swimming pool. The focus extends beyond indulgence to encompass restoration and renewal, particularly valuable after days spent exploring the demanding terrain of Les Trois Vallées.

This holistic approach reflects broader trends within luxury hospitality, where wellbeing is no longer viewed as an additional amenity but as an essential component of the guest journey.

A Family-Friendly Vision of Luxury

While exclusivity remains a defining characteristic of Courchevel 1850, Raffles is also embracing the growing demand for multigenerational travel experiences.

The resort will feature a dedicated programme for younger guests centred on nature, sport and wellbeing. Rather than simply entertaining children, these experiences are designed to foster exploration and meaningful engagement with the mountain environment.

By creating opportunities for younger travellers to develop their own connection with the destination, the resort aims to appeal to families seeking luxury experiences that feel both enriching and memorable.

Expanding the Raffles Legacy

Founded in Singapore in 1887, Raffles has built a reputation as one of the most distinguished names in luxury hospitality. From its legendary birthplace in Southeast Asia to landmark properties in Paris, London, Istanbul and beyond, the brand has consistently blended heritage with contemporary relevance.

The addition of Courchevel represents another chapter in that evolution. It follows a period of significant growth across Europe, including the opening of Raffles London at The OWO and the upcoming debut of Raffles Lake Como.

For CEO Omer Acar, the expansion reflects a deliberate strategy of bringing the brand to the world’s most desirable destinations while preserving the personalised service and elegance that define the Raffles experience.

The Future of Alpine Luxury

As the global luxury travel market continues to evolve, destinations such as Courchevel remain highly resilient. Affluent travellers increasingly seek experiences that combine authenticity, privacy and exceptional service within extraordinary natural settings.

Raffles Courchevel arrives at a moment when alpine hospitality is undergoing a renaissance, driven by a new generation of travellers who value meaningful experiences as much as material luxury.

When the resort opens its doors in 2028, it will not simply add another prestigious address to Courchevel’s collection of elite hotels. It will introduce a globally recognised luxury brand into one of the most celebrated mountain destinations on earth, creating a new benchmark for alpine elegance and reinforcing Courchevel’s position at the pinnacle of winter travel.

Written By: Lydia Kelly

Published: 2nd June 2026