In the world of luxury design, few collaborations have captivated the imagination as profoundly as the partnership between British artist Luke Edward Hall and Italian porcelain house Ginori 1735. Their latest collection, Il Viaggio di Nettuno – A New Chapter, is a testament to this creative synergy, blending mythological grandeur with contemporary whimsy.
A Designer with a Vision
Luke Edward Hall, a graduate of Central Saint Martins, has carved a niche for himself as a designer whose work seamlessly intertwines historical references with vibrant storytelling. Since establishing his studio in 2015, Hall has collaborated with esteemed institutions such as Burberry, the Victoria and Albert Museum, and the Royal Academy of Arts. His design philosophy is rooted in a love for fantasy and folklore, often drawing inspiration from his travels and the rich tapestry of art history.
Hall is not merely a decorator – he is a visual poet. His approach to form, colour, and character reveals a mind attuned to both beauty and narrative. His creations are not passive; they invite conversation, stir memory, and evoke imagination. This latest chapter with Ginori 1735 is no exception.
A Mythological Journey
Il Viaggio di Nettuno – A New Chapter continues Hall’s exploration of Greco-Roman mythology, focusing on Neptune, the Roman god of the sea. The collection delves deeper into Neptune’s realm, incorporating elements inspired by ancient pottery and the Bloomsbury Group’s expressive ceramics. Hall’s hand-drawn motifs, characterised by their imperfect, textured appearance, evoke a sense of timelessness and authenticity.
The colour palette of the collection is a departure from the vibrant hues of its predecessor, embracing softer tones such as earthy terracotta, forest green, butter yellow, sky blue, and peach. These colours are carried across an exquisite selection of tableware, including dinner plates, dessert plates, bowls, serving platters, teacups, espresso sets, mugs, and lidded boxes. Each piece feels like a relic of another era, yet wholly modern in its expression.
Beyond aesthetics, these objects redefine the experience of dining. Whether used for a long summer lunch by the coast or an intimate dinner party in the city, Hall’s designs elevate the table into a stage, one where each course becomes a scene, each setting a story. With Neptune’s world unfurling across the porcelain surface, every meal becomes a ritual of beauty and mythology.
Craftsmanship Meets Exclusivity
Ginori 1735, founded in 1735, is renowned for its commitment to exceptional craftsmanship and timeless design. The brand’s collaboration with Hall brings together centuries of Italian porcelain tradition with a fresh, contemporary perspective. Each piece in the collection is meticulously handcrafted, ensuring that every item is unique and of the highest quality.
The exclusivity of this collection is underscored by its limited availability. Designed for discerning collectors and connoisseurs, the pieces are not merely functional objects but are intended to be cherished heirlooms. Owning a piece from this collection is not just about possessing a beautiful object; it’s about owning a part of a narrative, a story that intertwines mythology, art, and design.
A Collector’s Dream
For the affluent Australian collector, Il Viaggio di Nettuno – A New Chapter offers more than just decorative items; it provides an opportunity to own a piece of art that bridges cultures and eras. The collection’s expansive yet curated range of pieces allows for complete table settings or singular showstoppers – ideal for those who curate every aspect of their entertaining environment with surgical precision.
Whether displayed as a centrepiece or integrated into daily rituals, these works of art transform the ordinary act of dining into an immersive experience. The tactile qualities of the porcelain, combined with Hall’s expressive illustrations, turn the table into a gallery of myth and craftsmanship.
As curated environments become increasingly important – where every object speaks to heritage, discernment, and artistry, Hall’s work emerges as a true mark of cultural capital. This is not just a tableware collection, it is an extension of one’s identity.
In a world where mass production often dilutes the essence of craftsmanship, Hall and Ginori 1735’s collaboration stands as a beacon of artistry and exclusivity. Il Viaggio di Nettuno – A New Chapter is not just a collection; it’s an invitation to embark on a journey through time, myth, and design.
For those who appreciate the finer things in life, this collection offers a rare opportunity to own a piece of design history. But like all things truly exceptional, it won’t last forever. Embrace the voyage – before it sails away.
Written by: Cathy Yin
Published: 10th June 2025